I was super excited to be selected as one of the brand ambassadors to receive and review Spin Sucks before it was released.

I’ve long been a fan of Gini Dietrich and consider her a mentor and a friend. She is a smart cookie!

The book is great. I learned things I didn’t know and I implemented them while I was reading. I’ve only ever done this with one other book.

Gini is the founder and CEO of Arment Dietrich, a digital marketing and communication firm in Chicago. In this book, she tells you how important it is to recognize how public relations and reputation management has changed in the digital age and gives you great suggestions of how to make this work for your company.

I loved the actual real life stories of companies who have done it right as well as the ones who have done it wrong. There is much to be learned from both!

If you have a business today, I strongly suggest you read this book so that you know how digital media can impact your company and how you can use it for growth and success.